Maybe its the fact that growing up I always wanted to be one of those California cool girls. You know what I am talking about, that effortless, sun kissed style. In high school I tried to let my hair air dry (mistake) and pretend I was the best surfer in the state of Arizona. Not to mention at the time I had only gone surfing a total of 10 times. It was all a mindset, right? All jokes aside, I think growing up so close to Southern California had me itching to be one of those “cool girls”. After living in the midwest for almost 10 years now, deep down I still with I was one of those beach bum, all natural girls. Whenever I am craving the sunshine and ocean breeze, I always turn on some tunes and browse pictures of the water. If I can’t easily get to the beach, I might as well look at it.
There are a few brands out there, one being Heidi Merrick, that portray that effortless style. Recently I was reading Alicia’s blog (it is one of my favorites if you are not already following- the girl just gets it) and she posted this dress from the brand Dôen. I was obsessed so I clicked over and not only are the clothes cool, but the entire esthetic of the brand is my spirit animal. While I may never live in California, I can at least dress like someone that does.
xox- a dash of details